{"id":3740,"date":"2025-11-12T16:59:14","date_gmt":"2025-11-12T15:59:14","guid":{"rendered":"https:\/\/bigagency.sk\/?post_type=references&#038;p=3740"},"modified":"2026-07-27T10:35:17","modified_gmt":"2026-07-27T08:35:17","slug":"interaktivna-brandova-aktivacia-pre-spolocnost-veolia","status":"publish","type":"references","link":"https:\/\/bigagency.sk\/de\/references\/interaktivna-brandova-aktivacia-pre-spolocnost-veolia\/","title":{"rendered":"Interakt\u00edvna brandov\u00e1 aktiv\u00e1cia pre spolo\u010dnos\u0165 Veolia na podujat\u00ed Dni Petr\u017ealky 2025"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3740\" class=\"elementor elementor-3740\" data-elementor-post-type=\"references\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7758b727 e-flex e-con-boxed e-con e-parent\" data-id=\"7758b727\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-621a59b8 elementor-widget elementor-widget-text-editor\" data-id=\"621a59b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-03fde78 elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"03fde78\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\"><div class=\"elementor-container elementor-column-gap-default\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-69564db\" data-id=\"69564db\" data-element_type=\"column\"><div class=\"elementor-widget-wrap elementor-element-populated\"><div class=\"elementor-element elementor-element-3b575e2 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"3b575e2\" data-element_type=\"widget\" data-widget_type=\"theme-post-excerpt.default\"><div class=\"elementor-widget-container\"><p><span style=\"font-weight: 400;\">Unternehmen <\/span><a href=\"https:\/\/www.veolia.sk\/\"><span style=\"font-weight: 400;\">Veolia<\/span><\/a><span style=\"font-weight: 400;\"> h\u013eadala partnera na <\/span><b>interakt\u00edvnu brandov\u00fa aktiv\u00e1ciu <\/b><span style=\"font-weight: 400;\">po\u010das ob\u013e\u00faben\u00e9ho podujatia <\/span><a href=\"https:\/\/festival.petrzalka.sk\/\"><b>Dni Petr\u017ealky 2025<\/b><\/a><b>. <\/b><span style=\"font-weight: 400;\">Sme radi, \u017ee na\u0161a <\/span><a href=\"https:\/\/bigagency.sk\/de\/\"><span style=\"font-weight: 400;\">eventov\u00e1 agent\u00fara Big Agency<\/span><\/a><span style=\"font-weight: 400;\">, ktor\u00e1 patr\u00ed medzi \u0161pecialistov pr\u00e1ve v oblasti z\u00e1\u017eitkov\u00e9ho marketingu, sa mohla tejto \u00falohy zhosti\u0165. Na\u0161\u00edm cie\u013eom bolo vytvori\u0165 interakt\u00edvnu z\u00f3nu, ktor\u00e1 sp\u00e1ja z\u00e1bavu, eduk\u00e1ciu a udr\u017eate\u013enos\u0165 \u2013 a to v\u0161etko v jedine\u010dnej forme prostredn\u00edctvom na\u0161ej <\/span><a href=\"https:\/\/bigagency.sk\/de\/play-wall-interaktivna-stena\/\"><span style=\"font-weight: 400;\">interakt\u00edvnej steny PlayWall LED<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><h2><span style=\"font-weight: 400;\">Interakt\u00edvna eventov\u00e1 z\u00f3na \u0161it\u00e1 na mieru<\/span><\/h2><p><span style=\"font-weight: 400;\">Po\u010das dvoch dn\u00ed, <\/span><b>od 21. do 22. j\u00fana 2025<\/b><span style=\"font-weight: 400;\">, sme v srdci Petr\u017ealky vybudovali plne brandovan\u00fa eventov\u00fa z\u00f3nu s <\/span><b>hracou ar\u00e9nou, oddychov\u00fdm priestorom a t\u00edmom promot\u00e9rov<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Dominantn\u00fdm prvkom bola <\/span><b>PlayWall interakt\u00edvna LED stena<\/b><span style=\"font-weight: 400;\">, ktor\u00e1 pon\u00fakla n\u00e1v\u0161tevn\u00edkom p\u00fatav\u00e9 hry s pridanou hodnotou \u2013 vzdel\u00e1vanie o k\u013e\u00fa\u010dov\u00fdch t\u00e9mach, ako s\u00fa <\/span><b>voda, energia, recykl\u00e1cia \u010di biodiverzita<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><h2><span style=\"font-weight: 400;\">Customizovan\u00e9 hry s pridanou hodnotou<\/span><\/h2><p><span style=\"font-weight: 400;\">Pre Veoliu sme vytvorili dve na mieru \u0161it\u00e9 hry:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Veolia Monster Match<\/b><b><br \/><br \/><\/b><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Veolia Pexeso<\/b><\/li><\/ul><p><span style=\"font-weight: 400;\">Obe hry sme vizu\u00e1lne prisp\u00f4sobili identite zna\u010dky a doplnili o <\/span><b>korpor\u00e1tne piktogramy<\/b><span style=\"font-weight: 400;\"> reprezentuj\u00face oblasti p\u00f4sobenia Veolie.<\/span><\/p><p><span style=\"font-weight: 400;\">V\u00fdsledkom bola <\/span><b>z\u00e1bavn\u00e1, ale z\u00e1rove\u0148 informa\u010dne hodnotn\u00e1 interakcia<\/b><span style=\"font-weight: 400;\"> pre deti aj dospel\u00fdch.<\/span><\/p><h2><span style=\"font-weight: 400;\">Zastre\u0161ili sme kompletn\u00fd servis<\/span><\/h2><p><span style=\"font-weight: 400;\">V r\u00e1mci spolupr\u00e1ce sme zabezpe\u010dili kompletn\u00fd servis vr\u00e1tane:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">n\u00e1vrhu a realiz\u00e1cie konceptu,<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">kompletnej produkcie z\u00f3ny vr\u00e1tane ve\u013ekokapacitn\u00e9ho stanu s podlahou,<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">brandovan\u00fdch prvkov (z\u00f3na, LED hry, screensaver video, reklamn\u00e9 predmety),<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">vy\u0161kolen\u00e9ho t\u00edmu promot\u00e9rov a event mana\u017e\u00e9ra,<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">dar\u010dekov pre \u00fa\u010dastn\u00edkov.<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">N\u00e1v\u0161tevn\u00edci si mohli odd\u00fdchnu\u0165 aj v <\/span><b>pohodlnej chill z\u00f3ne<\/b><span style=\"font-weight: 400;\"> s tulivakmi, leh\u00e1tkami a doplnkami v \u0161t\u00fdle zna\u010dky.<\/span><\/p><h2><span style=\"font-weight: 400;\">V\u00fdsledky aktiv\u00e1cie<\/span><\/h2><p><span style=\"font-weight: 400;\">Po\u010das dvoch dn\u00ed sme zaznamenali:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">viac ako <\/span><b>14 hod\u00edn \u010dist\u00e9ho hracieho \u010dasu<\/b><b><br \/><br \/><\/b><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>stovky interakci\u00ed<\/b><span style=\"font-weight: 400;\"> s \u00fa\u010dastn\u00edkmi r\u00f4znych vekov\u00fdch kateg\u00f3ri\u00ed<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>vysok\u00fa mieru zapojenia<\/b><span style=\"font-weight: 400;\"> a pozit\u00edvnej sp\u00e4tnej v\u00e4zby<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><\/ul><h2><span style=\"font-weight: 400;\">H\u013ead\u00e1te spo\u013eahliv\u00e9ho partnera na va\u0161u brand aktiv\u00e1ciu?<\/span><\/h2><p><span style=\"font-weight: 400;\">Sme <\/span><b>Big Agency<\/b><span style=\"font-weight: 400;\"> \u2013 kreat\u00edvna a sk\u00fasen\u00e1 <\/span><b>eventov\u00e1 agent\u00fara so s\u00eddlom v Bratislave<\/b><span style=\"font-weight: 400;\">, ktor\u00e1 sa \u0161pecializuje na z\u00e1\u017eitkov\u00e9 z\u00f3ny, interakt\u00edvne technol\u00f3gie a kompletn\u00fa produkciu eventov na mieru.<\/span><\/p><p><span style=\"font-weight: 400;\">\ud83d\udce9 Kontaktujte n\u00e1s e\u0161te dnes a spolo\u010dne vytvor\u00edme z\u00e1\u017eitok, na ktor\u00fd sa nezab\u00fada.<\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcde64c e-flex e-con-boxed e-con e-parent\" data-id=\"fcde64c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-efaf955 elementor-widget elementor-widget-ba_reference_gallery\" data-id=\"efaf955\" data-element_type=\"widget\" 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elementor-widget-ba_icons_grid\" data-id=\"74cebc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ba_icons_grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t            <div class=\"baIconsGrid\" style=\"grid-template-columns: repeat(2, 1fr);\">\n                                    <div class=\"baIconsGrid-item\" style=\"color: #333333;\">\n                        <span class=\"baIconsGrid-item-icon\" style=\"color: #E54256;\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"22px\" height=\"22px\" viewbox=\"0 0 22 22\"><title>Shape 39<\/title><g id=\"Page-1\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><path d=\"M20,11 C20,6.0294 15.97,2 11,2 C6.03,2 2,6.0294 2,11 C2,15.9706 6.03,20 11,20 C15.97,20 20,15.9706 20,11 Z M13.29,8.293 C13.68,7.9024 14.32,7.9024 14.71,8.293 C15.1,8.6835 15.1,9.3165 14.71,9.707 L10.71,13.707 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   <span class=\"baIconsGrid-item-text\">\n                            <span class=\"baIconsGrid-item-label\">Promot\u00e9ri a event mana\u017ement<\/span>\n                                                            <span class=\"baIconsGrid-item-desc\" style=\"color: rgba(0,0,0,0.5);\">T\u00edm a koordin\u00e1cia na mieste<\/span>\n                                                    <\/span>\n                    <\/div>\n                                    <div class=\"baIconsGrid-item\" style=\"color: #333333;\">\n                        <span class=\"baIconsGrid-item-icon\" style=\"color: #E54256;\">\n                            <svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-couch\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M160 224v64h320v-64c0-35.3 28.7-64 64-64h32c0-53-43-96-96-96H160c-53 0-96 43-96 96h32c35.3 0 64 28.7 64 64zm416-32h-32c-17.7 0-32 14.3-32 32v96H128v-96c0-17.7-14.3-32-32-32H64c-35.3 0-64 28.7-64 64 0 23.6 13 44 32 55.1V432c0 8.8 7.2 16 16 16h64c8.8 0 16-7.2 16-16v-16h384v16c0 8.8 7.2 16 16 16h64c8.8 0 16-7.2 16-16V311.1c19-11.1 32-31.5 32-55.1 0-35.3-28.7-64-64-64z\"><\/path><\/svg>                        <\/span>\n                        <span class=\"baIconsGrid-item-text\">\n                            <span class=\"baIconsGrid-item-label\">Chill z\u00f3na<\/span>\n                                                            <span class=\"baIconsGrid-item-desc\" style=\"color: rgba(0,0,0,0.5);\">Tulivaky, leh\u00e1tka a doplnky<\/span>\n                                                    <\/span>\n                    <\/div>\n                                    <div class=\"baIconsGrid-item\" style=\"color: #333333;\">\n                        <span class=\"baIconsGrid-item-icon\" style=\"color: #E54256;\">\n                            <svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>                        <\/span>\n                        <span class=\"baIconsGrid-item-text\">\n                            <span class=\"baIconsGrid-item-label\">PlayWall a custom hry<\/span>\n                                                            <span class=\"baIconsGrid-item-desc\" style=\"color: rgba(0,0,0,0.5);\">Monster Match a Pexeso na mieru<\/span>\n                                                    <\/span>\n                    <\/div>\n                            <\/div>\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":3744,"template":"","meta":{"_acf_changed":false},"class_list":["post-3740","references","type-references","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interakt\u00edvna brandov\u00e1 aktiv\u00e1cia pre spolo\u010dnos\u0165 Veolia na podujat\u00ed Dni Petr\u017ealky 2025 - Big Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bigagency.sk\/de\/references\/interaktivna-brandova-aktivacia-pre-spolocnost-veolia\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interakt\u00edvna brandov\u00e1 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