GRAPE is one of the largest summer music festivals in Slovakia and attracts thousands of visitors every year.
For our client TIPOS, we prepared an interactive zone at the festival, which over the weekend became one of the favourite meeting places for the festival audience.
Full production directly within the festival grounds
The zone preparation took place on-site over the two days prior to the festival opening.
We have provided the umbrella for:
- construction and branding of the zone,
- complete technical support,
- production management and operations coordination,
- preparation of the zone for full operation throughout the festival weekend.
Interactive attractions all weekend
In the TIPOS zone, visitors were met with a diverse range of attractions, ensuring that everyone could find an activity to suit their own taste.
We have prepared:
- fun casino,
- interactive PlayWall LED wall with custom games created for the new scratchcard The GAME,
- branded table football,
- Subsoccer,
- 360° video booth,
- plenty of other activities and competitions for attractive prizes.
It was precisely the wide range of attractions that naturally prolonged the time visitors spent directly in the brand zone.
Staffing and coordination
Throughout the entire weekend, we ensured the smooth operation of the zone even during times of peak festival crowd influx.
We have secured:
- operation of the individual attractions,
- ongoing competitions and prize-giving ceremonies,
- communication with visitors,
- supervision of the smooth running of the programme throughout the festival.
The zone that has become a festival magnet
The combination of a diverse range of attractions and prize competitions made the TIPOS zone a natural magnet for the festival audience and strengthened visitors' connection with the brand.
Are you looking for a partner for the festival zone?
At Big Agency, we provide complete production of interactive zones at festivals across Slovakia. We will be happy to prepare a tailor-made solution for you, from concept to on-site execution.
